Project: Create an advertising campaign that will increase the membership of Union Station Kansas City
Category: Multimedia Design/Concept development
Techniques: Photoshop, Flash
Description: During my study abroad, I had the opportunity to develop an advertising campaign for the civic icon in Kansas City, USA. Union Station is a train station that was opened in 1914. It still functions as a train station but since …. it houses multiple exhibitions and attractions for its visitors. Union Station asked Northwest Missouri State University’s Advanced Advertising class to help them attract more members. This project was a team effort. I was involved in the research process of Union Station and I was a designer in one of the two design teams. The products you see here are the final products that were presented to the board of Union Station on …. The products that were designed in this project are: – Advertising posters – Membership certificate – Guerilla marketing campaign – Membership card – Animated banners More information about the Advanced Advertising Strategies class can be found on: http://advadv.blogspot.com/.
Are you interested in my work? Shoot me an email! Contact me